<?xml version="1.0" encoding="UTF-8"?>
<!-- This sitemap was dynamically generated on September 10, 2026 at 3:19 am by All in One SEO v5.0.1.1 - the original SEO plugin for WordPress. -->

<?xml-stylesheet type="text/xsl" href="https://korukeamedia.com/default-sitemap.xsl"?>

<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom">
	<channel>
		<title>Korukea Media</title>
		<link><![CDATA[https://korukeamedia.com]]></link>
		<description><![CDATA[Korukea Media]]></description>
		<lastBuildDate><![CDATA[Wed, 02 Sep 2026 19:43:13 +0000]]></lastBuildDate>
		<docs>https://validator.w3.org/feed/docs/rss2.html</docs>
		<atom:link href="https://korukeamedia.com/sitemap.rss" rel="self" type="application/rss+xml" />
		<ttl><![CDATA[60]]></ttl>

		<item>
			<guid><![CDATA[https://korukeamedia.com/the-reality-of-going-solo-what-we-learned-trading-notes-on-leadershipin/]]></guid>
			<link><![CDATA[https://korukeamedia.com/the-reality-of-going-solo-what-we-learned-trading-notes-on-leadershipin/]]></link>
			<title>The Reality of Going Solo: What We Learned Trading Notes on LeadershipIn</title>
			<pubDate><![CDATA[Wed, 02 Sep 2026 19:43:13 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/if-ad-tech-fees-destroy-value-why-do-sophisticated-advertisers-keep-paying-them/]]></guid>
			<link><![CDATA[https://korukeamedia.com/if-ad-tech-fees-destroy-value-why-do-sophisticated-advertisers-keep-paying-them/]]></link>
			<title>If Ad Tech Fees Destroy Value, Why Do Sophisticated Advertisers Keep Paying Them?</title>
			<pubDate><![CDATA[Wed, 29 Jul 2026 00:15:38 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/how-ai-is-actually-changing-ad-operations-with-nagarajan-chakravarthy/]]></guid>
			<link><![CDATA[https://korukeamedia.com/how-ai-is-actually-changing-ad-operations-with-nagarajan-chakravarthy/]]></link>
			<title>How AI Is Actually Changing Ad Operations — with Nagarajan Chakravarthy</title>
			<pubDate><![CDATA[Tue, 07 Jul 2026 23:45:47 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/home/videos/]]></guid>
			<link><![CDATA[https://korukeamedia.com/home/videos/]]></link>
			<title>Videos</title>
			<pubDate><![CDATA[Tue, 04 Aug 2026 19:09:32 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/adtech-pirate-gold-finding-value-in-supply-path-optimization/]]></guid>
			<link><![CDATA[https://korukeamedia.com/adtech-pirate-gold-finding-value-in-supply-path-optimization/]]></link>
			<title>AdTech Pirate Gold: Finding value in Supply Path Optimization</title>
			<pubDate><![CDATA[Thu, 16 Jul 2026 17:52:33 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/from-zero-to-one-how-lyft-built-a-scaled-commerce-media-business-from-scratch/]]></guid>
			<link><![CDATA[https://korukeamedia.com/from-zero-to-one-how-lyft-built-a-scaled-commerce-media-business-from-scratch/]]></link>
			<title>From Zero to One: How Lyft Built a Scaled Commerce Media Business from Scratch</title>
			<pubDate><![CDATA[Thu, 09 Jul 2026 18:17:52 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/fast-effective-rate-card-updates/]]></guid>
			<link><![CDATA[https://korukeamedia.com/fast-effective-rate-card-updates/]]></link>
			<title>Fast Effective Rate Card Updates</title>
			<pubDate><![CDATA[Fri, 28 Aug 2026 05:07:18 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/the-problem-with-ai-pricing-systems-3-traps-to-avoid/]]></guid>
			<link><![CDATA[https://korukeamedia.com/the-problem-with-ai-pricing-systems-3-traps-to-avoid/]]></link>
			<title>The problem with AI pricing systems &#8211; 3 Traps to avoid</title>
			<pubDate><![CDATA[Fri, 14 Aug 2026 20:24:46 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/inside-the-cmo-scorecard-what-really-drives-media-investment-decisions/]]></guid>
			<link><![CDATA[https://korukeamedia.com/inside-the-cmo-scorecard-what-really-drives-media-investment-decisions/]]></link>
			<title>Inside the CMO Scorecard: What Really Drives Media Investment Decisions</title>
			<pubDate><![CDATA[Tue, 07 Jul 2026 23:32:04 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/inside-the-mind-of-an-ad-tech-architect-lessons-on-focus-failure-and-scaling-tech-stacks/]]></guid>
			<link><![CDATA[https://korukeamedia.com/inside-the-mind-of-an-ad-tech-architect-lessons-on-focus-failure-and-scaling-tech-stacks/]]></link>
			<title>Inside the Mind of an Ad Tech Architect: Lessons on Focus, Failure, and Scaling Tech Stacks</title>
			<pubDate><![CDATA[Tue, 07 Jul 2026 23:19:06 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/custom-rate-cards-the-hidden-cost-for-publishers/]]></guid>
			<link><![CDATA[https://korukeamedia.com/custom-rate-cards-the-hidden-cost-for-publishers/]]></link>
			<title>Custom Rate Cards: The Hidden Cost for Publishers</title>
			<pubDate><![CDATA[Wed, 25 Mar 2026 18:26:22 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/what-is-dcpm-in-digital-advertising/]]></guid>
			<link><![CDATA[https://korukeamedia.com/what-is-dcpm-in-digital-advertising/]]></link>
			<title>What Is dCPM in Digital Advertising? </title>
			<pubDate><![CDATA[Wed, 22 Apr 2026 00:09:31 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/demystifying-programmatic-4-critical-mistakes-publishers-make-with-ad-advertising/]]></guid>
			<link><![CDATA[https://korukeamedia.com/demystifying-programmatic-4-critical-mistakes-publishers-make-with-ad-advertising/]]></link>
			<title>Demystifying Programmatic: 4 Critical Mistakes Publishers Make with Ad Advertising</title>
			<pubDate><![CDATA[Tue, 07 Jul 2026 23:14:15 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/monica-khan-growing-in-the-creator-economy/]]></guid>
			<link><![CDATA[https://korukeamedia.com/monica-khan-growing-in-the-creator-economy/]]></link>
			<title>Monica Khan: Growing in the Creator Economy</title>
			<pubDate><![CDATA[Wed, 13 May 2026 01:04:20 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/amazon-ads-the-real-issue-is-trust/]]></guid>
			<link><![CDATA[https://korukeamedia.com/amazon-ads-the-real-issue-is-trust/]]></link>
			<title>Amazon Ads: The Real Issue Is Trust</title>
			<pubDate><![CDATA[Wed, 09 Sep 2026 22:44:01 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/maximum-yield-kiri-masters-on-growing-your-retail-media-bottom-line/]]></guid>
			<link><![CDATA[https://korukeamedia.com/maximum-yield-kiri-masters-on-growing-your-retail-media-bottom-line/]]></link>
			<title>Maximum Yield: Kiri Masters on Growing Your Retail Media Bottom Line</title>
			<pubDate><![CDATA[Tue, 28 Apr 2026 18:17:50 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/3-things-programmatic-ai-made-clear-about-the-future-of-digital-advertising/]]></guid>
			<link><![CDATA[https://korukeamedia.com/3-things-programmatic-ai-made-clear-about-the-future-of-digital-advertising/]]></link>
			<title>3 Things Programmatic.AI Made Clear About the Future of Digital Advertising</title>
			<pubDate><![CDATA[Thu, 18 Jun 2026 23:07:46 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/the-human-guardrail-5-areas-you-need-to-direct-your-ai-agent-to-fix-your-inventory-forecasts/]]></guid>
			<link><![CDATA[https://korukeamedia.com/the-human-guardrail-5-areas-you-need-to-direct-your-ai-agent-to-fix-your-inventory-forecasts/]]></link>
			<title>The Human Guardrail: 5 Areas you need to direct your AI agent to Fix Your Inventory Forecasts</title>
			<pubDate><![CDATA[Thu, 18 Jun 2026 23:07:11 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/when-sales-compensation-should-not-align-to-profit/]]></guid>
			<link><![CDATA[https://korukeamedia.com/when-sales-compensation-should-not-align-to-profit/]]></link>
			<title>When Sales Compensation Should Not Align to Profit</title>
			<pubDate><![CDATA[Thu, 16 Apr 2026 18:57:18 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/3-pricing-traps-digital-publishers-need-to-drop-right-now/]]></guid>
			<link><![CDATA[https://korukeamedia.com/3-pricing-traps-digital-publishers-need-to-drop-right-now/]]></link>
			<title>3 Pricing Traps Digital Publishers Need to Drop Right Now</title>
			<pubDate><![CDATA[Mon, 06 Jul 2026 22:00:08 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/rate-card-updates-finding-the-right-pricing-heartbeat/]]></guid>
			<link><![CDATA[https://korukeamedia.com/rate-card-updates-finding-the-right-pricing-heartbeat/]]></link>
			<title>Rate Card Updates: Finding the Right Pricing Heartbeat</title>
			<pubDate><![CDATA[Fri, 10 Apr 2026 18:44:33 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/most-pricing-teams-arent-failing-theyre-set-up-to-fail/]]></guid>
			<link><![CDATA[https://korukeamedia.com/most-pricing-teams-arent-failing-theyre-set-up-to-fail/]]></link>
			<title>Most Pricing Teams Aren’t Failing — They’re Set Up to Fail</title>
			<pubDate><![CDATA[Thu, 19 Mar 2026 17:48:44 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/the-mix-problem-when-higher-prices-reduce-revenue/]]></guid>
			<link><![CDATA[https://korukeamedia.com/the-mix-problem-when-higher-prices-reduce-revenue/]]></link>
			<title>The Mix Problem — When Higher Prices Reduce Revenue</title>
			<pubDate><![CDATA[Thu, 12 Mar 2026 18:05:20 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/3-takeaways-from-rampup-2026-ai-standards-resistance-and-reality/]]></guid>
			<link><![CDATA[https://korukeamedia.com/3-takeaways-from-rampup-2026-ai-standards-resistance-and-reality/]]></link>
			<title>3 Takeaways from RampUp 2026: AI Standards, Resistance, and Reality</title>
			<pubDate><![CDATA[Sat, 07 Mar 2026 00:00:15 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/brian-silver-ai-wont-fix-bad-data/]]></guid>
			<link><![CDATA[https://korukeamedia.com/brian-silver-ai-wont-fix-bad-data/]]></link>
			<title>Brian Silver: AI Won&#8217;t fix Bad Data</title>
			<pubDate><![CDATA[Tue, 03 Mar 2026 17:48:51 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/stronger-data-controls-let-companies-move-faster-with-devan-brua/]]></guid>
			<link><![CDATA[https://korukeamedia.com/stronger-data-controls-let-companies-move-faster-with-devan-brua/]]></link>
			<title>Stronger Data Controls Let Companies Move Faster with Devan Brua</title>
			<pubDate><![CDATA[Wed, 04 Feb 2026 04:42:14 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/resources/]]></guid>
			<link><![CDATA[https://korukeamedia.com/resources/]]></link>
			<title>Resources</title>
			<pubDate><![CDATA[Wed, 17 Dec 2025 02:37:45 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/the-edge-tool/]]></guid>
			<link><![CDATA[https://korukeamedia.com/the-edge-tool/]]></link>
			<title>The EDGE tool</title>
			<pubDate><![CDATA[Wed, 17 Dec 2025 02:24:46 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/retail-media-network-growth-traps/]]></guid>
			<link><![CDATA[https://korukeamedia.com/retail-media-network-growth-traps/]]></link>
			<title>Retail Media Network Growth Traps</title>
			<pubDate><![CDATA[Wed, 07 Jan 2026 00:30:37 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/digital-advertising-yield-management-101/]]></guid>
			<link><![CDATA[https://korukeamedia.com/digital-advertising-yield-management-101/]]></link>
			<title>Digital Advertising Yield Management 101</title>
			<pubDate><![CDATA[Tue, 16 Dec 2025 18:15:09 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/why-publishers-rotate-online-ads/]]></guid>
			<link><![CDATA[https://korukeamedia.com/why-publishers-rotate-online-ads/]]></link>
			<title>Why Publishers Rotate online ads</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 20:46:42 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/yield-management-airlines-vs-digital-advertising/]]></guid>
			<link><![CDATA[https://korukeamedia.com/yield-management-airlines-vs-digital-advertising/]]></link>
			<title>Yield Management: Airlines vs Digital Advertising</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 20:40:49 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/attributes-of-online-ads/]]></guid>
			<link><![CDATA[https://korukeamedia.com/attributes-of-online-ads/]]></link>
			<title>Attributes of Online Ads</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 20:37:32 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/lower-floors-to-see-more-whole-demand-landscape/]]></guid>
			<link><![CDATA[https://korukeamedia.com/lower-floors-to-see-more-whole-demand-landscape/]]></link>
			<title>Lower Floors to See more whole Demand Landscape</title>
			<pubDate><![CDATA[Mon, 15 Dec 2025 00:45:11 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/bad-ads-are-good-signals/]]></guid>
			<link><![CDATA[https://korukeamedia.com/bad-ads-are-good-signals/]]></link>
			<title>Bad Ads Are Good Signals</title>
			<pubDate><![CDATA[Fri, 23 Jan 2026 21:54:31 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/three-ways-publishers-go-programmatic-and-why-most-get-it-wrong/]]></guid>
			<link><![CDATA[https://korukeamedia.com/three-ways-publishers-go-programmatic-and-why-most-get-it-wrong/]]></link>
			<title>Three Ways Publishers Go Programmatic (And Why Most Get It Wrong)</title>
			<pubDate><![CDATA[Fri, 16 Jan 2026 00:23:44 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/advertising-auctions-first-vs-second-priced/]]></guid>
			<link><![CDATA[https://korukeamedia.com/advertising-auctions-first-vs-second-priced/]]></link>
			<title>Advertising Auctions: First vs. Second Priced</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 20:43:41 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/data-you-need-to-update-your-rate-card/]]></guid>
			<link><![CDATA[https://korukeamedia.com/data-you-need-to-update-your-rate-card/]]></link>
			<title>Data You Need to Update your Rate Card</title>
			<pubDate><![CDATA[Mon, 15 Dec 2025 00:40:21 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/the-hidden-cost-of-publishers-adding-more-ads/]]></guid>
			<link><![CDATA[https://korukeamedia.com/the-hidden-cost-of-publishers-adding-more-ads/]]></link>
			<title>The Hidden Cost of Publishers adding more Ads</title>
			<pubDate><![CDATA[Mon, 15 Dec 2025 00:30:08 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/the-4-major-advertising-formats/]]></guid>
			<link><![CDATA[https://korukeamedia.com/the-4-major-advertising-formats/]]></link>
			<title>The 4 major advertising formats</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 20:37:25 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/digital-publisher-monetization-options/]]></guid>
			<link><![CDATA[https://korukeamedia.com/digital-publisher-monetization-options/]]></link>
			<title>Digital Publisher Monetization Options</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 20:28:42 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/optimizing-house-ads-as-a-publisher/]]></guid>
			<link><![CDATA[https://korukeamedia.com/optimizing-house-ads-as-a-publisher/]]></link>
			<title>Optimizing House Ads as a Publisher</title>
			<pubDate><![CDATA[Mon, 15 Dec 2025 00:40:11 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/what-is-price-elasticity-in-digital-media/]]></guid>
			<link><![CDATA[https://korukeamedia.com/what-is-price-elasticity-in-digital-media/]]></link>
			<title>What Is Price Elasticity in Digital Media?</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 20:22:54 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/deal-desk-101-what-it-is-and-why-its-critical-for-publisher-pricing/]]></guid>
			<link><![CDATA[https://korukeamedia.com/deal-desk-101-what-it-is-and-why-its-critical-for-publisher-pricing/]]></link>
			<title>Deal Desk 101 – What It Is and Why It’s Critical for Publisher Pricing</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 20:20:45 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/retail-media-metrics-explained/]]></guid>
			<link><![CDATA[https://korukeamedia.com/retail-media-metrics-explained/]]></link>
			<title>Retail Media Metrics Explained</title>
			<pubDate><![CDATA[Mon, 15 Dec 2025 00:30:18 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/where-should-the-yield-management-team-sit-in-the-organization/]]></guid>
			<link><![CDATA[https://korukeamedia.com/where-should-the-yield-management-team-sit-in-the-organization/]]></link>
			<title>Where Should the Yield Management Team Sit in the Organization?</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 20:20:35 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/rate-cards-explained/]]></guid>
			<link><![CDATA[https://korukeamedia.com/rate-cards-explained/]]></link>
			<title>Rate Cards Explained: The Foundation of Effective Yield Management</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 20:03:51 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/dsp-fees-in-ad-tech-explained/]]></guid>
			<link><![CDATA[https://korukeamedia.com/dsp-fees-in-ad-tech-explained/]]></link>
			<title>DSP Fees in Ad-Tech Explained</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 19:47:08 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/what-is-a-waterfall-in-ad-tech/]]></guid>
			<link><![CDATA[https://korukeamedia.com/what-is-a-waterfall-in-ad-tech/]]></link>
			<title>What is a Waterfall in Ad Tech?</title>
			<pubDate><![CDATA[Sun, 14 Dec 2025 19:46:54 +0000]]></pubDate>
		</item>
					<item>
			<guid><![CDATA[https://korukeamedia.com/]]></guid>
			<link><![CDATA[https://korukeamedia.com/]]></link>
			<title>Smarter Strategy Stronger Yield</title>
			<pubDate><![CDATA[Mon, 08 Jun 2026 23:37:54 +0000]]></pubDate>
		</item>
				</channel>
</rss>
